Microsoft launches Ads for Chat API, aiming to seamlessly monetize AI chat experiences for partners, consumers, and advertisers.
Microsoft introduced the ads for chat API this week: an advertising solution designed to monetize AI chat experiences seamlessly and engagingly.
According to the announcement, the ads for chat API would create native advertising experiences that benefit partners, consumers, and advertisers.
Who Would Benefit From The Ads For Chat API?
The ads for chat API can potentially benefit those who use AI-powered chat, including:
Partners (select publishers, apps, and online services) who could monetize content shared during chats.
Advertisers who could reach target audiences who engage with chatbots from partners about relevant topics.
Consumers who could find the right product or service recommendations based on their chats.
Although the initial announcement didn’t provide details regarding which partners will have access to the API, a recent blog post suggests the group may include Microsoft Start partners.
A spokesperson from Microsoft added that the company would provide more information about partners soon, adding:
“Microsoft is aiming to work with online services, apps, and publishers who are investing in their own AI chat functionality and want to monetize this through advertising.”
Ultimately, partners could generate more revenue through AI-chat advancements while creating an experience that suits their audiences.
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Jim is a Senior Digital Marketing Strategist Spyder Digital and has over 19 years of experience in the field. His insight and ability to drive new business for his clients from the Internet is unparalleled.
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