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Category Archives: Online marketing

Report: Customers are more loyal to companies that are transparent on social media

Consumers expect more transparency from businesses than they do from politicians, friends, or even themselves credit: Robin Kurzer The Social Media and the…
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Please stop hiring amateurs to market your law firm’s website!

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What does voice innovation mean for search marketing?

credit: Andy McCaul The upsurge in the use of voice-controlled devices has rocked the way we, as people, behave. So many households now rely…
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GOOGLE HIT WITH RECORD-BREAKING $5 BILLION FINE OVER ANDROID WEB BROWSING AND TOLD TO CHANGE HOW PHONES WORK

Google has been hit with a record-breaking €4.34bn (£3.87bn) fine from the European Union for anticompetitive ”illegal practices” relating to its Android operating system. The European Commission says the…
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Why Digital Marketers Should Be More Like Personal Shoppers

credit: Karl Wirth As a Christmas present a few years ago, my wife set up an appointment for me with a personal shopper. The clothes…
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Where will Facebook’s growth come from? Instagram

Credit: Brian Handly Pew Research reports that Facebook is far from the dominant social platform for teens. However, Facebook-owned Instagram holds the number 2…
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Facebook is bringing augmented reality ads to the news feed

credit: Mark Jones With a limited supply of inventory available to advertisers in its news feed, Facebook seems to be trying out slightly more novel…
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GDPR Is Here – What You Should Do To Be Compliant

In an effort to expand the privacy rights of EU individuals, the EU General Data Protection Regulation (GDPR) places new obligations on any organization, no…
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Is your web marketing agency getting you ROI?

We all know when you spend money, you want a solid return for it when it comes to marketing your business. The experts…
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“How to Choose an Honest Internet Marketing Company in 2018 for the Small Business Owner”

At SPYDER web marketing, we know that when comes to choosing an Internet marketing company to work with, there are many things you…
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